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Interpretive dance: The modern resignation letter

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Just when I think I’ve seen every possible way for social media to be incorporated into the employment relationship, one of my Generation Y contemporaries surprises me again. This time it’s a video which Marina Shifrin of New York City has used to resign from her employment with Next Media Animation. And in the past week, Ms. Shifrin’s video has gone viral, with 11,701,962 views as of yesterday afternoon.

The video, published on September 28, 2013, portrays Ms. Shifrin dancing to Kanye West’s “Gone”, with the following message scrolling across the bottom of the screen:

It’s 4:30 am and I am at work.

I work for an awesome company that produces news videos.

For almost two years I’ve sacrificed my relationships, time and energy for this job.

And my boss only cares…about quantity and how many views each video gets

So I figured…I’d make ONE video of my own.

To focus on the content instead of worry about the views.

Oh, and to let my boss know…

(dance break)

I quit.


I’m gone.

Not to be outdone, her former co-workers at Next Media Animation have responded with a video of their own. It is a similar dance, set to the same music, with their response scrolling across the bottom of the screen:

We’re in the middle of an 8-hour shift and we are STILL at work

We work for an awesome company that hires based on dance skills…

We eat our lunches at our desks because there aren’t restaurants around

But hey since we have a rooftop pool and sauna we’ll call it even.

Plus…We like to put on funky costumes

And when we shoot our boss he plays dead…

So it’s all good…

Oh and…we want to wish Marina well and let everyone know…

(dance break)

We’re hiring.


Hit us up: info@nma.com.tw

I dare say there is little more that can surprise me, but I implore you to prove me wrong!

NOTE: I am mindful of the fact that my blog entries should both entertain and inform our readers, so I will include the following legal content for your information: in Ontario, employees are required to provide clear and unequivocal notice of their resignation to their employer (preferably in writing) and, depending on the nature of the employment relationship and/or the existence of any contractual obligations, may also need to provide this notice in advance of the date on which they intend to terminate the employment relationship.

Ryan D. Campbell